Objectives

Taiwan has long enjoyed its international reputation for quality sports products output as well as a prosperous participation in the sports events by its large audience; however, the industrial achievements didn’t seem to have paralleled to bringing about the leading brand names and, the operations of sports businesses are yet to achieve their professionalism.  This Department is providing useful and practical education, through its curriculum design, to furnish students with necessary knowledge to meet the need of the society and to provoke the awareness of developing a more independent and organized sports industry.

Curricular Focus

The Department of Sports Business aims at cultivating professionals in the field of sports technology and the R & D of sports industries, as well as managerial skills, by offering students a broad range of the essential knowledge and courses in such aspects.

Career Prospective

A student graduated from this Department may work as:

1.an R&D professional in sports products

2.a marketing executive of sports products

3.a manager of sports industry

4.a professional of Physical Education

Graduates from this Department could further apply to graduate studies related to physical education, sports, leisure and recreational studies, tourism, and management fields.